Deskuadro - 2021
España
[EN]
The visual identity project of the brand Deskuadro has been developed to reflect the uniqueness and originality of its resin artworks. Each piece of art is formed by a meticulous piece of independently crafted wood, inspired by the shapes and colors of the sea, waves, and beach. Additionally, some of the artworks are completely abstract, focusing on colors and shapes as protagonists.
[ES]
El proyecto de identidad visual de la marca Deskuadro se ha desarrollado para reflejar la singularidad y originalidad de sus obras de arte hechas con resina. Cada pieza de arte está formada por una meticulosa pieza de madera trabajada de manera independiente, inspirada en las formas y colores del mar, las olas y la playa. Además, algunas de las obras son completamente abstractas, centrándose en los colores y formas como protagonistas.
Creative Direction, Layout Designs, Motion Graphics, Icons and Web Design: Cristina Kirilova
[EN]
The name "Deskuadro" combines the word "cuadro" (Spanish for "frame" or "painting") with the prefix "des-", which implies negation or inversion. This name choice aims to convey the idea that Deskuadro's artworks break away from the tradition of conventional frames by not having square shapes or straight lines. The prefix "des-" also suggests the uniqueness and irrepeatability of each artwork, highlighting that each one is unique in its form and design. In this way, Deskuadro represents the distinctive essence of resin art, where shapes and colors inspired by the sea, waves, and beach breathe life into original and unique creations.
[ES]
El nombre "Deskuadro" combina la palabra "cuadro" con el prefijo "des-", que implica negación o inversión. Esta elección de nombre busca transmitir la idea de que las obras de arte de Deskuadro rompen con la tradición de los cuadros convencionales al no tener formas cuadradas ni líneas rectas. El prefijo "des-" también sugiere la singularidad e irrepetibilidad de cada obra, destacando que cada una es única en su forma y diseño. De esta manera, Deskuadro representa la esencia distintiva de las obras de arte hechas con resina, donde las formas y colores inspirados en el mar, las olas y la playa dan vida a creaciones originales y únicas.
[EN]
As main colors, two contrasting blues have been chosen, seeking sobriety and elegance, aiming to achieve a look similar to black and white, but with more visual interest. The dark blue should be used for texts and backgrounds. The light blue can be used for texts on dark blue backgrounds, as well as for backgrounds. The three secondary colors have been chosen to add warmer shades to the brand, connecting more with wood, nature, and craftsmanship, without losing elegance and sobriety.
[ES]
Como colores principales se han escogido dos azules de alto contraste, buscando la sobriedad y la elegancia, intentando conseguir un look parecido al blanco y negro, pero con más interés visual. El azul oscuro se ha de usar para los textos, y también para fondos. El azul claro se puede usar para los textos sobre fondos
de azul oscuro, y también para fondos. Los tres colores secundarios se han escogido para añadir unas tonalidades más cálidas a la marca, y que conecten más con la madera, lo natural y lo artesanal, sin perder la elegancia y la sobriedad.
de azul oscuro, y también para fondos. Los tres colores secundarios se han escogido para añadir unas tonalidades más cálidas a la marca, y que conecten más con la madera, lo natural y lo artesanal, sin perder la elegancia y la sobriedad.
Crafting Distinctive Brands: Deskuadro - Your Visual Identity Redefined
Welcome to Deskuadro, where branding meets artistic mastery. We specialize in creating captivating visual identities that leave a lasting impression. Our expertise spans logo design, brand development, and crafting unique brand experiences that resonate with your audience.
At Deskuadro, we understand the power of a strong visual identity. Our meticulous approach to design ensures that every element, from color palette to typography, reflects the essence of your brand. We carefully curate a seamless blend of organic forms, nature-inspired colors, and a touch of refined elegance to bring your brand to life.
With our team of skilled designers, we embark on a collaborative journey to shape your brand's story. We listen, we strategize, and we create. Together, we craft a logo that becomes the iconic symbol of your brand's values, aspirations, and unique offerings.
But our passion for design doesn't stop at the logo. We extend our expertise to developing a comprehensive brand identity that encompasses every touchpoint. From packaging design to website aesthetics, we ensure a cohesive and impactful brand presence.
Deskuadro goes beyond mere aesthetics; we delve deep into the heart of your brand to capture its essence. Through thoughtful research and creative exploration, we distill the core values and personality that make your brand truly exceptional.
Let us be your partner in transforming your vision into a visual masterpiece. Discover the power of branding, the artistry of logo design, and the transformative nature of a well-crafted brand. Elevate your brand with Deskuadro, where design meets purpose, and your identity becomes a work of art.
Unlock the potential of your brand. Redefine your visual identity with Deskuadro."
Feel free to make any adjustments or modifications to suit your specific needs. Good luck with your branding journey!
